FOR IMMEDIATE RELEASE
UP Entertainment’s Pro-Social Initiative, ‘UPlift Someone,’ Launches New Campaign to Spotlight Uplifting Stories
UPlift Someone invites viewers to celebrate those who uplift others
Atlanta, GA (Aug. 8, 2022) – UP Entertainment, the home of UPtv, UP Faith & Family, aspireTV, aspireTV Life and Cine Romántico, is on a mission to UPlift Someone through a new campaign launching today. Dedicated to providing positive entertainment for passionate fans since its inception in 2004, UP Entertainment is inviting people to uplift those who lift us up by shining a light on someone who goes out of their way to make someone else’s life a little better.
To participate in UPlift Someone, people can submit a short video or photo of the person they want to celebrate to upliftsomeone.com, including how this person has uplifted others. These stories will live on the site where visitors can view and react to them. There is also a chance the stories will be featured on the UPlift Someone Facebook page and shown on-air.
“At UP Entertainment, our heart and mission has always been to uplift and inspire our viewers,” shares Founder and CEO of UP Entertainment, Charley Humbard. “We believe our viewers also have stories that can uplift and positively impact others and are excited to provide them a way to share their stories with millions of people across America. Our goal is to create a powerful movement of kindness, one to another.”
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About UP Entertainment
UP Entertainment, home to UPtv, AspireTV, AspireTV Life, UP Faith & Family and Cine Romántico, is the destination for uplifting entertainment for passionate and diverse audiences across the leading cable, satellite and streaming platforms. UPtv is the trusted network for adults seeking positive programming with relatable stories of love, laughter and relationships, through exclusive premiere movies, box-office hit films and beloved series. AspireTV is the premier network for Black culture and urban lifestyle programming featuring original productions in food, home and fashion. AspireTV Life is the first free ad supported streaming television (FAST) channel dedicated to sharing the experiences of the multicultural audience through cooking, fashion, travel, design and more. UP Faith & Family is the leading streaming service in uplifting entertainment and includes exclusive access to original productions from the UP Entertainment family of brands. Additionally, UP Entertainment in partnership with PixL Dos, manages and distributes Cine Romántico, a free ad-supported streaming television (FAST) channel featuring the best of Hollywood TV romance movies in Spanish. UP Entertainment’s award-winning pro-social initiative, “UPlift Someone,” has inspired over 200 million people to uplift others through its social videos and dedicated UPlift Someone Facebook page.
Kristina Stafford Kelly